Fitness Artist Founder Starts New Corporate Wellness Company, Work Force Strong

Fitness Artist Founder Starts New Corporate Wellness Company, Work Force Strong

CLIFTON PARK, N.Y. – Travis Gil, founder and CEO of Fitness Artist, a highly-specialized personal training studio with three locations in the Capital Region, announces the launch of his corporate wellness company, Work Force Strong (WFS). The company’s mission is to provide Capital Region businesses with a program specifically designed to reduce unnecessary workplace injuries, decrease sick time, implement healthy alternatives, and increase productivity. 

Gil began the program on behalf of local companies who are working to combat the trends of rising healthcare costs, and the costs of lost productivity due to health related issues. Estimates suggest that by 2018, obesity-related healthcare expenses will cost the U.S. $344 billion in healthcare costs annually. At the same time, medical costs decrease approximately $3.27 for each dollar a business spends on wellness programs.

Work Force Strong differentiates itself from other corporate wellness programs through its focus on workplace injury prevention via a results-driven approach to fitness and nutrition. Participating employees of a WFS client are first given a comprehensive assessment to identify movement patterns that may be placing them at risk for injury. Corrective exercises are provided to each employee during weekly, on-site or off-site sessions with Fitness Artist professionals.

“We don’t want to offer a broad strokes, one-size-fits-all program to our clients, we want to tailor a specific program that will apply to the company’s–and their employees–particular needs,” said Travis Gil, founder of Work Force Strong. “The more employers I work with, the more I learn that most of them believe workplace injuries only occur in dangerous environments. The truth is injuries can happen anywhere and that’s why we put such an emphasis on prevention.”

WFS also emphasizes goal setting with clients, providing one-on-one consultations with each participant at the start and at the mid-point of the program to assess and further develop their individual targets. Participants are also given access to a registered dietitian to assist them in achieving their nutrition and weight loss goals.

About Fitness Artist:
Fitness Artist is a highly-specialized personal training studio with locations in Saratoga Springs, Clifton Park and Loudonville. Utilizing strategies to sculpt the body and mind, our team of professional personal trainers focuses on helping clients achieve positive and tangible results. Visit us at

About Work Force Strong:
Founded by Fitness Artist owner Travis Gil in 2016, Work Force Strong is a corporate wellness program designed to increase employee productivity and prevent workplace injuries. The program is individually tailored to give your company a competitive edge, while also giving employees the opportunity to meet fitness and mobility goals.