Baker Public Relations clients benefit from Megan’s celebrity as well as her expertise. Before transitioning to communications executive and entrepreneur, Megan enjoyed a highly-visible, 10-year career in television news, most recently serving as evening anchor on Capital News 9 (now Time Warner Cable News), and Time Warner’s Albany-based 24-hour news channel. This helped Megan establish a broad network of media, political and community contacts and has provided her with access to key decision makers and news personalities.
Today, Megan combines those contacts with a mastery of public relations techniques to provide incomparable client results that consistently exceed expectations. In addition to organizing and running successful client events during her tenure as Assistant Vice President at Sawchuk Brown Associates, Megan was instrumental in integrating video and new media into client-based initiatives. She successfully spearheaded and implemented outreach programs to regional, state and national media and produced dynamic video materials for public relations and public affairs clients.
Megan also specializes in developing and leading media training programs for high level CEOs and executives, using her skills honed as a reporter to prepare clients for live events and aggressive media questioning. Additionally, she helps businesses to proactively prepare for a potential crisis through crisis management.
Megan’s accolades include The 2012 Business Review 40 Under Forty honor, and a New York State Emmy Award for her work as host/co-producer of “Exterior Designs,” a half-hour special that aired on TWCN and TW3. Her community service efforts include serving on the Board of Directors for the American Red Cross Northeastern New York chapter, media chair for the annual American Cancer Society Gala of Hope for three consecutive years; a 2010 participant in the Leukemia & Lymphoma Society Woman of the Year; planning committee member for Seton Health Foundation’s annual Summer Gala; Big Brothers/Big Sisters volunteer; and spokesperson for “Walk to Cure Diabetes” sponsored by Time Warner to benefit the Juvenile Diabetes Research Foundation.
In founding Baker Public Relations, Megan saw an opportunity to bring her various skills and interests under one roof, better allowing clients to benefit from her experience, contacts and know-how.