The Beat

Tis the Season to Build Your Network

The holidays aren’t only a time to connect with your family; they are also a great time to build your professional relationships. Networking requires maintenance and the holiday season is the perfect time to remind clients and associates that you are thinking of them. Here are some tips to build those relationships:

  • Go To The Holiday Party: Were you thinking of declining that holiday party invite? Think again! Holiday parties are a great way to maintain your standing relationships and create new ones. In this more relaxed setting, the pressures of work won’t cloud your ability to make a more personal connection.
  • It’s The Giving Season: So remember to give! In this symbiotic relationship you get as much as you give. For instance, if you own a company that sells flowers, think about sending a bouquet to a company that you work with. If you own a bakery, send some goodies along to your neighboring stores. The recipients may give back or want to collaborate! So, what do you bring to the table?
  • Throw The Holiday Party: This is a way to make yourself memorable and gather all the people you want to reconnect with in one place. You will also be giving back to the people in your network by giving them an opportunity to build their networks!

Last but, certainly not least:

  • Send Seasons Greetings: Following up is an essential rule in networking. So during this holiday season send out a holiday card with a few updates.

Happy Holidays,
Baker Public Relations